A growing number of companies are starting to recognize, if you don’t get people and culture right, your efforts in every other area will ultimately result to nought. But building a Culture First organization is not about perks, or about being perfect, a perfect culture isn’t a culture, it’s a cult. Putting culture first means focussing first on employees, as the driver of company performance instead of concentrating first on the end result (profits to shareholders).
BUILDING STRONG ORGANIZATIONS 